Archive for Toastmasters

Pearson Education on Public Speaking – Part 3

Clarifying the Goal

When asked to speak, there are three major purposes to consider:

  • Talking to inform
  • Speaking to entertain
  • Talking to persuade

For an informative speech, your goal is to present new information for the enlightenment of your audience. Informative talks may include speeches to demonstrate how something works or how to do something. We expect these talks to be balanced and objective. Many university lectures are informative briefings.

Click here to explore what University of Virginia’s professor Ken Elzinga says about lectures.  At this site you’ll find “Effective Lectures Start with Details,” an article in the Vanderbilt Register by Amy Pate regarding his theories.

The purpose of a persuasive speech is to provide the audience with good reasons that support a change in attitudes, beliefs, values or behavior. Common types of persuasive speeches include advocating for a solution to a societal problem, arguing for action on legislative matters, or stating one’s opinion on legal and judicial questions. Political campaign speeches are examples of persuasive talks. The opening and closing statements of attorneys in a trial are also designed to be persuasive.

Click here to explore presidential campaign talks: C-Span’s. From C-Span Series menu at left, click on “American Politics Road to the White House” to view programs involving Presidential campaigns. From C-Span Radio menu at left, click on “American Political Archive.” From Other C-Span Sights, click on “American Presidents,” then search for your campaign topic.

According to communication experts Grice and Skinner, the purpose of a talk to entertain is to make a point through the creative, organized use of a speaker’s humor. .You want to provoke a pleasurable response from your audience. After-dinner talks are generally talks to entertain.

Radio broadcaster Garrison Keillor is an entertainment speaker and oldf-fashioned story-teller. Check out his speaking at http://www.prairiehome.org/. At top menu choose “Archive” to find old shows in which he meanders at length on a variety of homespun topics, or go to “Last Week’s Show” then click on “Scripts” to view his words.

Check out another entertainer, Jean Shepherd rebroadcasts, at http://www.keyflux.com/shep/. From left menu click on “Articles” for a print version, or on “Broadcasts” for an audio version of the folksy storytelling of this author of the well-known script-turned-holiday movie, “A Christmas Story.”

 Click here to explore the purposes of presentations further.

Copyright © 1995 – 2009, Pearson Education, Inc., publishing as Pearson Allyn & Bacon

Pearson Education on Public Speaking – Part 2

Finding a Speech Topic

What do you want to talk about? What experience and expertise have you? What are your personal concerns and convictions?

After brainstorming topics for which you have interest and experience, begin to talk with colleagues to clarify your position.

What has your audience asked you to address? According to Raymie McKerrow, Bruce Gronbeck, Douglas Ehninger and Alan Monroe, a topic may interest an audience for several reasons:

It concerns their health, happiness or security;

It offers a solution to a recognized problem;

It is surrounded by controversy or conflict of opinion; and/or

It provides information on a misunderstood or little understood issue.

Once you have a sense of your subject, it’s time to limit the scope of it. Research will assist you in this effort.

Beebe and Beebe recommend that you:

Brainstorm topics and develop a long list of possibilities; and

Listen to the media and read; keep up with current news.

The Library of Congress reference librarians have compiled a virtual reference shelf for starting your topic quest. Go to www.loc.gov/rr/askalib/virtualref.htm to search under 20 categories including the basics such as Almanac and Fast Facts, Statistics, Education, Government, and Health/Medical, as well as expanded areas such as Awards/Prizes, Arts and Music, Calendars and Clocks/Times, Genealogy, Quotations, and more.

Information Please Almanac is available online at www.infoplease.com. It offers searches under World and News, History and Government, Biography, Sports, Arts and Entertainment, Business, Society and Culture, Health and Science, as well as featured categories. FedStats has a list of topics covered by U.S. Federal agencies, with extensive statistics for each at www.fedstats.gov. Stats are offered from more than 100 federal agencies. Search by topic, by state, or by agency.

Copyright © 1995 – 2009, Pearson Education, Inc., publishing as Pearson Allyn & Bacon

Public Speaking Series by Pearson Education – Part 1

This is a great series on public speaking by Pearson Education.

Part 1 – Considering the Occasion

Journalists commonly address the questions Who did What? When? Where? Why? and How? The same questions can be starting points for selecting and organizing a topic for an informative speech.
 
To whom are you speaking?As you begin your talk, it is imperative that you consider carefully your audience. What do they think about you? If you are representing a profession, agency, or organization, what does your audience think about that group?

Have you spoken to this audience in the past? If so, what did you learn about their needs and expectations? If this is a new group to you, how will you establish your rapport and your credibility?

Who: Go to Biography, an online magazine, at http://www.biography.com. Or consult one of the biographical sources organized by Bob Drucker at http://www.refdesk.com/ by scrolling far down on the right to “Top Reference Tools,” then “Biographies,” then “Columbia Encyclopedia.” Or go directly to this page at http://www.bartleby.com/65/a0.html.

When are you speaking? Will you be the first in a long line of speakers? For symposium presentations or public speaking classes, this is common. If you are the tenth of twenty speakers, you can imagine the fatique that your audience might have.

Will you be the keynote speaker? You can expect that your host will introduce you to the audience. The emcee is expected to warm up the audience and to clarify the purpose of the occasion and to help you establish your credibility.

Another important aspect of public speaking is how long your talk lasts. Try to end your talk before your audience has stopped listening. Few audience members will complain that a speaker talked too briefly – more will complain that the speaker talked too long.

When: Search the American Memory Collection at the Library of Congress at http://lcweb2.loc.gov/ammem/. Browse 18 categories of diverse historical topics such as Advertising, Cities and Towns, Culture and Folklife, Literature, Sports and Recreation, War and Military. Or, TheHistory.net at http://www.thehistorynet.com/home.htm, which claims to be the world’s largest history publisher, offers an extensive list of historical magazines and related topics to select.

Where are you speaking? The physical environment is important. Consider carefully the temperature, entrances and exits, and room configuration. What are your lighting requirements? If you plan to use a computer-generated and light projected presentation, you’ll want to ensure that you have command of the lights and the equipment. Generally this requires a special trip to the scene for a dress rehearsal.

Where: Take a virtual tour somewhere with National Geographic Online at http://www.nationalgeographic.com/. Tour by searching any country, or choose from categories such as Adventure and Exploration, Animals and Nature, History and Culture, Maps and Geography. Or, explore another culture through the Cultural Studies project at the Library of Congress at http://memory.loc.gov/frd/cs/cshome.html. Choose a “country study” to learn about its historical setting as well as its social, economic, political, and national security systems and institutions.

Why are you speaking? What is the broad goal or purpose of your talk? Are you speaking to entertain, to persuade, or to inform? You’ll want to be clear about your special purpose for talking as well. At the end of your talk, what do you expect your audience to believe, value, support, or do?
Communication experts George Grice and John Skinner suggest that you serve as mentor when you speak to inform; as advocate when you speak to persuade (to convince or to actuate) and as entertainer when you speak to amuse your audience.

Why: Try the “Why Files,” a site funded by the National Science Foundation, at http://whyfiles.news.wisc.edu. Search a key word or review highlighted articles on a broad spectrum of science-related topics involving technological breakthroughs, human behavior and emotions, brain functioning, weather and climate, nuclear power, cancer research, etc. Or, explore questions through Ask Jeeves at http://ask.com where an extensive internet search engine is provided.

What are you speaking about? What is your topic for the presentation? Often, as a perceived expert on a subject, this is a part of your speaking request. Sometimes, you will be invited to talk about anything within your expertise. Click here to learn more about choosing your topic.

What: Encyberpedia is an online encyclopedia at http://www.encyberpedia.com/ency.htm. It offers an atlas, live weather around the world, maps, and search engines, though quite a few links lead to marketing or shopping sites that feature only items to purchase. Or go to Drucker’s My Virtual Encyclopedia at http://www.refdesk.com/. Scroll far down and choose “Top Reference Tools” from menu on right, then “Encyclopedias.” This comprehensive site also includes hundreds of links to newspapers, TV and radio, online publications, Census info, photos, reference and archive materials, as well as how-to, entertainment, and a “potpourri” of specialized info and trivia sites.

How?

How Stuff Works at http://www.howstuffworks.com/ offers featured articles plus a search under categories such as Auto, Science, Entertainment, People, Computer, Electronics, Home, Money, and Travel. So Ya Wanna is available at http://www.soyouwanna.com/index.html. There search under a number of diverse categories such Apartment, Beauty, Education, Entertainment, Etiquette and Custom, Lifestyle, Money, Sports, Technology, Travel, and more.

Copyright © 1995 – 2009, Pearson Education, Inc., publishing as Pearson Allyn & Bacon